Do you know what a minisite design is? Or maybe you have heard other people talk about minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page. Usually minisite design is a term that only Internet marketers know. People outside the world of Internet marketing most likely do not know what it means. Don’t believe me? Try asking your friends if they know what a minisite design is and they will most like say No.

You might argue that you can write a sales letter for your product and slap up some kind of plain HTML page without any design at all. But think about it, when visitors land on your page and you’re selling them your product or service, do you expect them to believe you when you don’t even have a decent design that goes with the sales letter? I’m sure that you will doubt the website owner and not buy his product or service.

The same thing goes for squeeze page with an ultimate footer ad. Having a professionally designed, nice looking squeeze page will increase your credibility, thereby increasing your opt-in rate. For this single reason alone, you ought to really get a minisite design done by a professional. It’s really a pity if you say to yourself “I want to have an internet business” when your minisite design is really bad.

Now, you may think that you want to design a minisite by yourself. Well, the answer is NO you really don’t want to do it yourself. If you don’t know anything about graphics, I highly recommend you to NOT do it on your own. Why? I’ll give you three reasons why. The first one is that your design is most likely very poor in quality. The second reason is that you’d spent a lot of time trying to learn how to design and the final output (your design) will still be very poor anyway. You’d be a lot better spending your time to do stuff that you’re good at. The third reason is that hiring a professional minisite designer will save you both time and money, and the design will be tens, if not hundreds, of times better than your design.